Tableau Desktop is the tool for a data analytical mind that wants to find business answers inside the data.
First, you can connect to multiple data sources on premise or in cloud, either files, spreadsheets, SQL databases, big data solutions or cloud apps such as Google Analytics or Google Ads. You can combine data from all these data sources into a single visualization through joins, unions or blends.
Explain Data is speeding up the analytical process by providing data causality directly in Tableau Software. Using one single button Tableau Desktop and Tableau Server or Online is saving the several data analysis hours by proving several explanations based on the data you see in the visualization and based on the data that you cannot see in the visualization. Is using statistical algorithms, artificial intelligence and everyone can use it.
Ask Data is using NLP (Natural Language Processing) in order to understand the business questions and provide the proper Tableau Software visualizations based on the existing data. You can have an interactive contextual dialogue with your data. In the name of science, just ask questions. This is the data analytics process in human language.
Using Tableau you can connect directly to Google Ads using your Google Account and you can start in seconds analyzing indicators such as: cost per click, conversion rate, Google Ads cost and the evolution of such indicators over time.
Using Tableau you can connect directly to Google Analytics using your Google Account and you can start in seconds analyzing indicators such as: new users, number of sessions, per day, week, month per country, city, channel group or source/medium and the evolution of such indicators over time.
Using Tableau you can connect directly to LinkedIn Sales Navigator using your LinkedIn Account and you can start in seconds analyzing indicators such as: overall InMail acceptance rate, best day and time to send emails, team members engagement and the evolution of such indicators over time.
Using Tableau you can connect directly to Salesforce using you Sales Cloud account and start doing you own visualizations based on leads, opportunities, accounts, tasks information you have in Salesforce. Or you can make use of the Salesforce Dashboards starters you find directly in Tableau Online or Tableau Server.
Once the data is prepared for analysis you can drag and drop dimension and measures on the data canvas and Tableau Desktop will automatically shape it in the best graph for that combination of dimensions and measures. Moreover you can change the visualization selecting a graph from show me section or create new type of amazing visualizations where only your imagination is the limit.
If you have Geo-spatial data, put it on a map. Tableau Desktop is automatically recognizing geo-spatial data such as countries, cities or GPS coordinate. If you have spatial files or custom geocode data, you can import it in Tableau Desktop and start your visual representation from there. Tableau supports choropleth maps, Proportional symbol maps, Point distribution maps, Flow maps, Origin-destination spider maps, Heat maps and more.
You can interconnect visualizations in a dashboard in order to guide the analytics paths of your end users. Tableau Desktop recognize automatically the data joins
from multiple woorksheets and interconnects all graphs in the view.
Use analytical functions such as trend lines, forecasts and clusters to discover the dark data. Tableau Desktop has build in ready to use analytical functions applicable directly to your data.
Replace the traditional static presentations with data stories connected directly to the live data and automatically refreshed from one meeting to another.
Once the visualizations and data stories are ready, push them to Tableau Server or Tableau Online to in order to start the collaboration within the organization.
Download Data Sheets, White Papers, Reports.
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