About the event

Why is data analytics important for marketers? How does data help us identify the correct answer to questions about future marketing activities? How do we build marketing and sales strategies based on data?

Find out what tools and techniques every marketer needs to extract valuable insights and information to drive successful marketing activities. In this webinar we will discuss how we can use data analytics tools to maximize our campaigns’ performance, optimize return on investment and discover behaviors, patterns, or trends.

Our guests will tell us from their experience how we can build a data-driven marketing strategy to better understand customers, evaluate campaigns and analyze performance to improve future marketing efforts.

Based on your registration, you will receive the access link to the Webinar.

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Agenda

  1. Introduction

  2. Data Analytics in Marketing

  3. Use Case & Tableau Software Demo

  4. Q & A

Meet the speakers

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